Outdoor Drive Thru Signage Case Study

Dave’s Hot Chicken
Naperville, IL

Outdoor Drive Thru Signage Case Study

Dave’s Hot Chicken
Naperville, IL

Turn-Key Outdoor Drive Thru Signage to Support a National Expansion

Founded in early 2017, Daves Hot Chicken specializes in Nashville Hot Chicken with spice levels ranging from “No Spice” to “Reaper”.

Daves Hot Chicken initially opened as a parking lot pop-up, with lines quickly wrapping around the block. Since then, the brand has exploded in popularity and has its sights set on growing throughout the United States. DSA Signage is Dave’s Hot Chicken’ sole drive-thru signage provider, helping with manufacturing, design, and implementation in strategic locations.

Challenge

Creating a complete package of outdoor drive-thru signage solutions that are able to display and highlight the vibrant colors of their brand identity. Working hand-in-hand with the franchises to support their drive-thru site planning and installation.

Solution

Turn-key outdoor drive-thru solution with a directional sign, clearance bar, pre-sell menu board & order point canopy:

  • Static menu boards, high brightness content
  • Integration of an order confirmation screen
  • Snap frame for easy graphic change

DSA Products

  • Pre-sell Menu Board
  • Directional Signage
  • Clearance Bar
  • Order Point Canopy

Collaboration with DSA Signage

Dave’s Hot Chicken partnered with DSA Signage to revamp their drive thru signage, seeking a high-quality menu board that reflects their brand identity. The testimonial above highlights the collaborative effort between Dave’s Hot Chicken and DSA Signage from design to the installation of the menu boards ensures optimal visibility and appeal to customers in outdoor settings. Our efficient service is highlighted, with delivery even arriving ahead of schedule, demonstrating our commitment to client satisfaction and reliability.

DSA Signage’s innovative solutions, such as the inclusion of a canopy option to protect signage and improve the overall customer experience during inclement weather. This collaboration highlights our abilities as a partner, garnering a perfect rating from Dave’s Hot Chicken for our exceptional service and easy-to-work-with approach. DSA Signage delivers top-notch signage solutions tailored to meet the specific needs and preferences of our clients, ultimately enhancing brand visibility and customer engagement.

Our Outdoor Drive Thru Signage Solutions

DSA Signage has earned a glowing reputation as the golden standard among outdoor drive thru signage solutions. From Dave’s Hot Chicken to StarbucksVans, we’ve helped brands, both big and small, intensify their displays and achieve spectacular results. 

We offer our clients an impeccable experience with outstanding benefits that include the following:

  • Customized, durable products to suit your design and size needs
  • Rich colors adjusted to your preferred tone and the ambiance you want to create
  • Superb customer service throughout the lifecycle of your outdoor drive thru signage
  • Competitive lead times
  • Manufacturer warranty
  • UL listed
  • Dedicated account manager