You’ve likely seen brand signage everywhere throughout your life: From billboards to television advertisements, these symbolic displays of brand values are everywhere in our world. Still, what is signage, and how can it transform your company and draw in new clients?...
Retail Signage
Retail Signage
Digital Signage vs Traditional Signage
For a long time, traditional signage was the only option businesses had for on-site messaging. Advancements in digital technology have made digital signage a popular choice, as LED and LCD screens typically have more capabilities than conventional posters and...
What Is Digital Signage?
Digital signage is an electronic installation that calls on digital capabilities to showcase graphics of all kinds, including text, images, logos, streaming media, and videos. While it may sound new and perhaps even complicated, you’ve probably seen and interacted...
5 Types of Visual Merchandising Displays
Incorporating Different Types of Visual Merchandising Displays Online shopping increased exponentially during the pandemic, but in-store shopping has officially been rejuvenated. Data reports that only 14.5% of retail sales are made online. Therefore, owners and...
How to Install or Replace Graphics on a Fabric SEG Light Box
High-resolution images from fabric light boxes have become as essential in real life as they are in the digital sphere. Using a savvy combination of LED lighting and special fabric, a fabric light box illuminates graphics that can immediately capture onlookers’...
7 Advantages of LED Light Box Advertising Displays
From social media to direct mail, there are dozens of ways to advertise your products and services. However, few have the dramatic impact of LED light box advertising displays. A high-quality illuminated light box immediately captures consumers’ attention and...
All You Need to Know About the 4 Types of Light Boxes
Nothing captures a customer’s attention quite like a light box. Made with light-emitting diodes (LEDs), these illuminated displays are used in a variety of industries to advertise products and services and communicate important information. Learn more about the...
Creating Digital Signage Presentations Using BrightAuthor Software
If you're considering the purchase of a digital signage solution with a BrightSign media player but were wondering how the content authoring software works, we'll show you! We have put together two new videos on BrightAuthor software. BrightAuthor Software is free...
The Importance of Brightness in Digital Displays
How is the Brightness Measured on Your Digital Display? If you're in the market for a digital display, brightness is a key consideration that is sometimes overlooked in favor of size or resolution. The brightness of a display is usually expressed in nits, a measure...
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